In a column published today, Gordon Brown has referenced a number of polls conducted by us over the past 18 months. The questions and results, as well as sample and fieldwork details, are provided below.

1. 43% vs 37% is from our recent 7 country study, 2,102 sample in UK, 14,800 overall across 7 countries; Q24 Do you think your life will be better, worse or the same as your parents?, Better, Worse, The same
2. 59% vs 17% from our recent 7 country study, 2,102 sample in UK, 14,800 overall across 7 countries; In the economy, one person’s gain always comes at another’s expense | To what extent do you agree or disagree with each of the following statements?, Scale 1-7 where 1-3 has been coded disagree, and 6-7 agree
3. 69% vs 17% right/wrong direction from Bifocal #3, 1,000 sample 24-25th November 2022, Is the country going in the right or wrong direction? Right direction, wrong direction, Don’t know‍
4. 69% vs 14% is from a Hope not Hate poll, p23 of https://hopenothate.org.uk/wp-content/uploads/2024/03/state-of-hate-2024-v15.pdf , During December 2023 and January 2024, HOPE not hate polled 24,954 people across the United Kingdom, Do you agree or disagree with the statement “The political system is broken”.