Focaldata brings together proprietary tech and AI tools with the brightest research minds. Clients get the decision-grade data and analysis at twice the speed — reducing the time to impact.Talk to an expert
Consultative advisors, not suppliers
We build long-term trusted partnerships. Award-winning researchers, polling gurus, PhD data scientists, industry veterans — all focused on the success of your research.
5x speed and efficiency
Our tech and processes are battle-tested. You get a crack team of researchers with the tools to get more done in less time than any other research agency.
Actionable data and insights
With Focaldata, every project is tailored to your specific objectives — from research design through to sampling to analytics and reporting, you get exactly what you need to make maximum progress.
Guaranteed data quality
We combine people, processes and technology to deliver the industry’s most advanced data integrity programme. Rigorous, robust data is a non-negotiable at Focaldata.
At Focaldata, we’re on a mission to automate the work of researchers to free them up to focus on each client's priorities. Smart research design, hyper responsive and consultative client service, seamless data collection, exceptional analysis and reporting. All delivered at blistering pace.
We’ve built the world’s most advanced research tools. From our global quant research platform to AI-enabled qual interview tech and MRP pipeline. Our technology delivers more data at greater speed and quality than anything else out there — which means an uncommonly good experience for our clients.
Focaldata serves forward-thinking communications firms, campaigns, advertising and marketing agencies, consumer brands, and enterprises, and everything in between. We help generate the insights that grow brands, win campaigns and convert audiences.
We do this by helping clients to segment audiences, explore consumer trends, test creative and messaging, model data, and then track everything from brands to public opinion, and much more.
Investigate a category or topic to understand emerging trends, opportunities, and risks
Segment your audience to identify hidden opportunities for growth
Understand the usage and attitudes of each target segment – and decide how to target them and what to say
Run RCT, A/B and other tests to validate your best concept, creative, packaging and messaging ideas
Measure the performance of initiatives by tracking brand, reputation, public opinion and other metrics over time
Our process is simple. Our consultants design your research. We then use our platform to streamline the work and deliver data and analysis at lighting speed and unmatched integrity. You get data and analysis delivered in whatever form you need by our consultants.
“Focaldata gave us the accurate view of our brand that we needed. I can’t ever imagine going back to conventional research.”
Cassandra Stavrou MBE
Co-Founder of PROPER
“Focaldata told us where we needed to campaign and what we needed to say when no-one else could. They are simply the best out there.”
CEO, Hope not Hate
“Focaldata offers more detailed and accurate insights than any other pollster can offer. They are consistently reliable.”
CEO, Best for Britain
Speak to a research advisor to walk through your insight and data needs and see how we can support you.