Corporates

Cutting-edge public opinion insight, built for the boardroom

Blending rapid polling capabilities with sector knowledge, we help enterprises manage reputational and regulatory risks by staying ahead of the public opinion curve.

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TRUSTED BY EXTERNAL AFFAIRS AND COMMUNICATIONS LEADERS

Regulatory and reputational puzzles, solved

The public mood changes fast and it’s tough to stay ahead of shifts in regulation and scrutiny. We bring together our lightning fast technology stack and experts to help drive real-world impact through audience profiling, campaign strategy and reputation building.

Map public opinion with unparalleled clarity

Go beyond the media narrative and the known knowns. We conduct deep dives into public perceptions to understand where change is needed. Then, we use best-in-class analytics to help profile the audiences you need to activate.

Profile key opinion shapers

We use our platform to define and target key opinion shapers in your sector allowing you to build tailored and data-informed campaigns that cut through.

Trust in seasoned, tailored advice

We're not standard pollsters. We draw on government and campaigning expertise to design winning reputation and engagement strategies.

Insights at executive pace

We can deliver quantitative and qualitative data and insights 5x faster than traditional pollsters, matching the pace of regulatory change and staying ahead of the competition.

USE CASES

Full spectrum research

We support clients right across the research spectrum — from segmentations and audience profiling to message testing to tracking, and everything in between.

01

_Explore

Investigate a category or topic to understand emerging trends,
opportunities, and risks

02

_Segment

Segment your audience to identify opportunities for growth

03

_Profile

Understand the usage, attitudes and perceptions of each target group

04

_Test

Run RCTs and A/B tests to validate messaging, concept and creative ideas

05

_Track

Measure brand, reputation, public opinion and other metrics over time

Ready to get started?

Speak to a research advisor to walk through your insight and data needs and see how we can support you.