Focaldata for Agencies
Research for agencies
You want genuine data, from which you can write a narrative. You want it delivered professionally with minimum friction, from a provider you trust.
Can we have data in time for the pitch?
Is the campaign moving the brand?
Can you deliver me data I can reliably send to Cannes?
What we run for Agencies
Trackers built by experts who understand agencies and the clients they deliver to.
More on TrackingA dependable partner for innovative teams
Why FocaldataFocaldata produces work agencies trust
Data acquisition can be messy and difficult to trust. Focaldata imposes stringent quality assurance on its data output, far above the industry norm, to ensure partners report valuable, human responses.
Partners not suppliers
Focaldata sees client problems before they materialise. Our approach is proactive, not reactive.
The industry gold standard
We work closely with the most awarded agencies. More than 50% of the top 10 awarded agencies at Cannes in 2026 rely on our data.
“They are our go-to partner based on their expertise, speed and efficiency.”Raj Nathwani, Director of Insight, AMV BBDO
Resources
Case studies
3 creatives tested, validated and benchmarked before launch
Creative testing211 consecutive weekly waves of brand tracking across 21 markets
New Balance · tracking
[N] modular trackers reaching specialist audiences for leading brands
TrackingQuestions from agencies
How quickly can you quote?
Depending on urgency and complexity, we turn around quotes in between 30 minutes and 24 hours.
Can you field our own questionnaire?
Yes. We can script your questionnaire precisely to your requirements.
Which markets can you reach?
We have established research coverage in over 125 markets. If the country has valid research coverage, we can recruit there.
How fast can we get data?
This varies by how easy it is to reach your audience. For a nationally representative poll in the UK sent to 1,000 people, we expect recruitment to take 3–4 hours.