Advanced analytics that turn data into strategy
Remove guesswork from critical decisions with cutting-edge statistical methods and machine learning. Our award-winning team applies the latest analytical techniques to quantify strategy, predict outcomes, and deliver unbiased insights that drive real results.

TRUSTED BY 100+ FORWARD-THINKING AGENCIES






What our customers say
Our customers use Focaldata to run surveys with minimal fuss, at unprecedented speed and scale.

"Since working with Focaldata, I’ve found their quality of data, modelling, and analysis to be unparalleled — first-class technology backed by amazing people I can trust."

“Focaldata was able to fill the big data void we have around what hybrid working looks like. And they were able to do this quickly and efficiently. The online survey tool was very intuitive to build the surveys. And it allowed us to see results coming in in real time, which was a real bonus.”


The platform exceeded all my expectations for what it could deliver.

Why leading organisations choose our analytics team
Transform complex data challenges into clear strategic advantage with innovative methods that go far beyond traditional research approaches.
Unbiased insights, powered by data science
Get the facts, not opinions. Our machine learning algorithms and statistical models remove human bias from analysis, delivering evidence-based insights you can trust. No subjective interpretation layered on top – just rigorous data science that reveals what's really happening and why.

Cutting-edge techniques for modern challenges
While competitors rely on outdated methods, we embrace the latest advances in analytics. From MaxDiff optimization and latent psychological analysis to advanced regression modeling and geographical analysis—we apply whatever technique delivers the most accurate answer to your specific challenge.

No problem too complex
There's never a challenge we can't solve with the right analytical approach. Whether you need to understand how messaging impacts voter intention, segment audiences based on deep psychological drivers, or predict market responses to policy changes– our team develops custom solutions that deliver actionable intelligence.

Award-winning expertise across markets
Our team of PhD-level political scientists and data scientists brings decades of experience from major campaigns and market research across the UK, USA, Canada, Germany, and France. This global perspective, combined with local market expertise, ensures insights that work in your specific context.

End-to-end quantitative data services
Use Focaldata to run all your online surveys with advanced analytics that turn complex data into clear strategic advantage.
Audience segmentation
Use advanced statistical techniques to identify meaningful audience groups based on psychological drivers and behaviours, not just demographics.
Geographic modelling
Apply spatial analysis and constituency-level modelling to understand regional variations and predict local market dynamics.
Causal analysis
Build complex models that reveal causal relationships between variables and quantify how different factors influence outcomes.